Relay Innovation

Boise's Only Custom-Code Web Studio

Your Business Deserves Better Than a WordPress Template

Every other agency in Boise hands you a WordPress site. We build custom software — faster, more secure, and built to grow with you.

Enterprise technology. Local accountability. Starting at $4,500.

20+

Years Experience

100%

Custom Code

0%

WordPress

90+

PageSpeed Score

The Problem

Why Your Current Website Is Costing You Money

Every Boise web agency builds on WordPress. That means every business in town has the same limitations, the same vulnerabilities, and the same ceiling.

Slow Load Times

WordPress sites average 3–5 second load times. Google penalizes anything over 2.5 seconds. Your competitors are outranking you.

Security Vulnerabilities

WordPress powers 43% of the web — and is the #1 target for hackers. Plugin conflicts, outdated themes, and constant patching.

Can't Scale

Need a booking system? CRM integration? Payment processing? WordPress plugins break, don't talk to each other, and can't handle real business logic.

The Solution

Custom Code. Real Engineering.

We build with Go, TypeScript, React, and Next.js — the same stack behind Nike, Zillow, and Netflix. You get enterprise-grade technology at local business prices.

2x Faster Load Times

Custom Go + React sites load in under 1.5 seconds. Better user experience, higher Google rankings, more conversions.

Zero Plugin Dependency

Every feature is purpose-built for your business. No bloated plugins, no conflicts, no security patches every week.

Mobile Apps Available

We're the only Boise firm offering React Native mobile apps. A $15K–$40K capability no competitor can match.

Enterprise Infrastructure

Docker, CI/CD, cloud deployment — the same technology stack used by Fortune 500 companies, right-sized for your business.

IoT device and hardware engineering by Relay Innovation

Beyond Software

We Also Build IoT Devices

Need hardware? We design and manufacture custom IoT devices, sensor systems, and connected hardware — from prototype to production. Full-stack means full-stack.

Custom Device Enclosures

From concept to production — 3D-printed prototypes, injection-molded enclosures, and ruggedized housings built for real-world deployment.

Embedded Firmware

Low-level C/C++ and Rust firmware for microcontrollers, sensors, and communication modules — BLE, Wi-Fi, LoRa, Zigbee.

Cloud-Connected Dashboards

Real-time telemetry, remote device management, OTA updates, and analytics dashboards — all built on the same modern stack as our web apps.

Sensor Integration

Temperature, humidity, motion, GPS, accelerometer — we integrate the sensors your application needs and build the data pipeline to make them useful.

Choose Your Plan

Transparent Pricing. No Surprises.

Fixed-price packages so you know exactly what you're getting. No hourly rate games. No hidden fees. No scope creep.

Starter

Launch your online presence

$4,500

Perfect for new businesses or those replacing an outdated WordPress site with something fast, modern, and built to last.

  • Custom-coded responsive website
  • Up to 5 pages
  • Mobile-first design
  • SEO foundation & meta tags
  • Contact form with email notifications
  • Google Analytics integration
  • Core Web Vitals optimized
  • 90+ PageSpeed score guaranteed
  • SSL certificate included
  • 30-day post-launch support

Ongoing Support

$200/mo retainer

Hosting, security monitoring, monthly updates

Choose Plan
Most Popular

Growth

Most popular — built to convert

$9,500

For established businesses ready to turn their website into a lead-generation machine with CRM integration, payments, and advanced SEO.

  • Everything in Starter, plus:
  • Up to 15 pages + blog system
  • CRM integration (HubSpot, Salesforce, etc.)
  • Payment gateway setup
  • Advanced SEO & schema markup
  • Custom API integrations
  • Interactive dashboards & data viz
  • User authentication system
  • Automated email workflows
  • Analytics dashboard
  • 60-day post-launch support
  • Priority response times

Ongoing Support

$350/mo retainer

Everything in Starter + priority support, monthly reporting

Choose Plan

Premium

Enterprise power, local service

$22,000+

Full-scale digital platform with custom backend, mobile app readiness, and the infrastructure to support serious growth.

  • Everything in Growth, plus:
  • Unlimited pages & content types
  • Custom backend (Go/TypeScript)
  • Role-based access control
  • Multi-location / franchise support
  • React Native mobile app ready
  • CI/CD pipeline & staging environments
  • Load testing & performance tuning
  • Data migration services
  • Dedicated project manager
  • 90-day post-launch support
  • 24/7 emergency support

Ongoing Support

$750/mo retainer

Everything in Growth + 24/7 support, quarterly strategy reviews

Choose Plan

Payment terms: 40% deposit, 30% at design approval, 30% at launch.Projects over $15K eligible for a 4-month payment plan.

See The Difference

Relay vs. The Competition

Custom Code (No WordPress)

Relay
Thrive
White Whale
DIY

Mobile App Development

Relay
Thrive
White Whale
DIY

API & Backend Engineering

Relay
Thrive
White Whale
DIY

90+ PageSpeed Score

Relay
Thrive
White Whale
DIY

DevOps & Cloud Infrastructure

Relay
Thrive
White Whale
DIY

CRM & Payment Integration

Relay
Thrive
White Whale
DIY

In-Person Boise Meetings

Relay
Thrive
White Whale
DIY

Fixed-Price Packages

Relay
Thrive
White Whale
DIY

Satisfaction Guarantee

Relay
Thrive
White Whale
DIY

Ongoing Retainer Support

Relay
Thrive
White Whale
DIY

Design Phase Satisfaction Guarantee

If you're not happy after the design mockup phase, we'll refund your deposit. No questions asked.

No other web agency in Boise offers this. We believe in our work — and we want you to feel confident before a single line of production code is written.

Start Risk-Free

Enhance Your Package

Power-Up Add-Ons

Add any of these to your chosen plan. Each is modular and can be added at launch or any time after.

SEO & Content Strategy

$1,800

Keyword research, on-page optimization, content calendar, and monthly reporting.

E-Commerce Integration

$2,800

Full shopping cart, inventory management, payment processing, and order tracking.

Custom API Integration

$1,800+

Connect your site to any third-party service — CRM, ERP, accounting, inventory.

Analytics Dashboard

$3,500+

Custom data visualization, KPI tracking, automated reports, and real-time insights.

React Native Mobile App

$15,000+

Native iOS & Android app that shares code with your web platform. No other Boise firm offers this.

Brand & Identity Package

$2,500

Logo, color palette, typography, brand guidelines, and social media templates.

Get Your Free Digital Scorecard

Not sure where you stand? We'll audit your current website in 15 minutes and deliver a branded report covering:

Google PageSpeed performance
Mobile responsiveness check
SEO & meta tag analysis
Google Business Profile status
Security vulnerability scan
Competitor comparison snapshot
Request My Free Scorecard

100% free. No obligation. Takes 15 minutes.

Questions?

Frequently Asked Questions

Why don't you use WordPress like everyone else?

WordPress powers 43% of the web — which makes it the #1 target for hackers, requires constant plugin updates, and loads slowly. We build with modern frameworks (React, Next.js, Go) that are faster, more secure, and give you features WordPress simply can't handle — like real CRM integration, custom dashboards, and mobile apps.

How long does a project take?

Starter projects take 3–4 weeks. Growth projects take 6–8 weeks. Premium projects take 10–16 weeks depending on scope. We provide a detailed timeline during the proposal phase.

What if I already have a WordPress site?

We'll migrate your content, preserve your SEO rankings, and set up redirects so you don't lose any Google juice. Most clients see improved search rankings within 30 days of switching to our custom stack.

Do I own the code?

Yes, 100%. You own every line of code we write. It's your asset, not ours. We'll host it on our infrastructure for reliability, but the code is always yours.

What's included in the monthly retainer?

Hosting on enterprise-grade infrastructure, SSL certificates, security monitoring, uptime monitoring, monthly software updates, performance optimization, and support hours based on your tier. Think of it as insurance + a technical team on call.

Can I add a mobile app later?

Absolutely. Because we build with React, your web codebase shares significant overlap with React Native mobile apps. This means adding a mobile app costs 40–60% less than building from scratch. No Boise competitor can offer this path.

What's the satisfaction guarantee?

If you're not happy with the design mockups, we refund your deposit — no questions asked. The design phase is where we align on vision. Once you approve the design, we move into development. This guarantee means you never risk paying for something you don't love.

Let's Talk

Ready to Build Something Better?

Tell us about your project and we'll get back to you within 24 hours with a tailored proposal. Or call us directly.

(208) 279-5302 · [email protected]

© 2026 Relay Innovation Holdings LLC · Boise, Idaho & Salt Lake City, Utah

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